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Denna studie syftar att visa på kopplingar mellan konsumentåsikter mot generativ AI och undersöka fenomen såsom consumer resistance genom boycotting och andra konsumentdrivna initiativ mot företag som använder generativ AI. För att uppnå detta var tio individer intervjuade genom att använda elicitering i en semistrukturerad intervjumetod som vår huvudsakliga empiri. I intervjuerna var intervjupers
This thesis examines how museums display human remains in relation to artefacts within the same exhibition contexts. While previous research has largely focused on ethical questions, repatriation, and public reactions to human remains, fewer studies have systematically compared how museums materially and affectively differentiate human remains from other museum objects. The study investigates
This thesis takes Shiershao on Douyin as a case study to examine how an African child is constructed in short videos as cute, healing and available for affective investment. The study treats cuteness as a mediated effect produced through video presentation, vlogger narration, audience comments and platform visibility. The thesis adopts a qualitative case study approach. It is also informed by a di
Introduction: Mono(ADP-ribosyl)ation (MARylation) is a post tranlational modification with important roles in stress responses and cellular signaling. Mass spectrometry is an efficient tool for identifying modified amino acid residues, optimisation of parameters is desired to develop an efficient method for detection of MARylation on proteins using the recombinant protein NUDT16. Background: MAR
The road construction industry is associated with high energy consumption and significant greenhouse gas emissions due to the extensive use of petroleum-based bitumen. To support a more sustainable society, bio-based alternatives such as tall oil pitch (TOP), a by-product from the pulp industry, have gained increasing interest as partial substitutes for conventional bitumen. However, the long-term
This thesis examines how Yumna Al-Arashi’s Aisha negotiates the tension between the potential for empowerment and the risk of exoticization in its photographic representation of tattooed women. Aisha is a photobook and artist’s book that combines portraits, landscapes, archival family photographs, and written fragments. It begins from the absence of Al-Arashi’s greatgrandmother’s facial tattoo in
In prediction markets actors trade contracts whose payout is linked to the occurrence of real-world events. Markets based on questions of the type "Will event A occur before time T?" are particularly interesting in geopolitical contexts, but are understudied in comparison to standard election-style contracts. I present, to the best of my knowledge, the first pricing model for this type o
This thesis has researched how analytical tools can be used to assist in balancing supply and demand at the global telecommunications company Ericsson. The project stems from a need to manage demand uncertainty in Sales and Operations Planning in order to make scenario analysis both standardized and data-driven. Consequently, the purpose was to develop a practical scenario planning framework and t
Current structural fire engineering practice generally assumes that the pre-flashover fire (growth) stage has a negligible influence on structural response and therefore considers only post-flashover conditions. The Eurocode parametric fire, widely used for structural fire design, follows this approach. This thesis investigates the influence of incorporating pre-flashover temperature on the therma
Children’s and adolescents’ sexuality is closely linked to identity, relationships, mental health, and social development. Despite sexual and reproductive health and rights (SRHR) being highlighted as central public health issues, previous research indicates that sexuality is often given limited attention within psychiatric care. The present study aims to explore how health social workers within C
In today’s media landscape, popular cultural narratives play an increasingly important role in how places are understood and experienced. This study examines how these narratives are integrated and transformed within strategic place communication. By analyzing Visit Malmö’s communication surrounding the Netflix series Diary of a Ditched Girl, the study aims to contribute to the understanding of ho
Between 2024 and 2026, AI providers launched dedicated agent products and presented them as tools that can plan, decide and carry out marketing tasks with greater independence than earlier generative AI. On LinkedIn, Swedish marketing executives and industry opinion leaders produce a parallel discourse that reaches the same professional audience. This study examines how the relationship between th
This essay uses Judith Butler’s theory on gender, Michel Foucault’s theory of governmentality, Roland Barthes’ theory on mythology and the theory of populationism to analyse the Swedish government appointed research group Framtid med barns (“Future with children”) four currently published reports on low childbirth rates in Sweden. Through a thematic content analysis with discursive elements, the a
Title: Design and Development of a Digital RAM Tool for AUVs Authors: Oscar Cedell and Jacob Persson Supervisors: Johan Marklund (LTH), Gustav Rehnborg (Saab Naval), and Niklas Blomgren (Saab Naval) Problem description: Autonomous underwater vehicles (AUVs) are longlife, mission-critical systems for which life cycle cost is strongly affected by Reliability, Availability, and Maintainability (RA
The textile industry is one of the world’s most polluting industries and generates large amounts of waste due to increasing consumption and short product lifetimes. At the same time, a significant fraction of textile waste consists of cellulose-based materials such as viscose, making textile waste a potential renewable carbon source for the production of bio-based chemicals. In this study, a multi
This study examines the extent to which rational communication influences consumer purchase intention for running shoes compared to emotional communication, and whether gender and need for cognition (NFC) moderate this relationship. Drawing on the Elaboration Likelihood Model (ELM) as its theoretical framework, the study employed a between-subjects experimental design with a randomized online surv
This master’s thesis examines how climate responsibility is formulated in policy and governance documents of Swedish national museum authorities. Drawing on a text analysis, the study investigates how climate-related issues are articulated, what meanings are attributed to sustainability, and how these formulations are shaped by institutional contexts. The theoretical framework combines social ecol
This study examines how self-tracking technologies are repurposed within the creative practice of GPS art, focusing on how meaning is produced when tools designed for optimization and behavioral regulation are redirected toward expressive and communicative ends. The motivation for this inquiry lies in the need to understand the relationship between humans and machines beyond deterministic accounts
Global plastic waste production has more than doubled in the past two decades, with plastic packaging accounting for 40% in 2019. Due to low recycling rates, pollution and limited fossil resources, increasing circularity in the plastic industry has become increasingly important. Chemical recycling through pyrolysis, unlike mechanical recycling, can treat contaminated, mixed plastic waste and incre
The Thesis examines how political news satire functions within Armenia's hybrid political regime by analysing ArmComedy, a well-known satirical show. Current scholarship on political satire mostly focuses on Western, developed democracies and examines effect-based questions of knowledge, mobilisation, engagement, and participation, leaving a gap in understanding how political satire functions
