Hur ser butikstelefonförsäljares kommunikativa strategier ut? En studie om telenorsäljares ethosframställningar
This essay is about salesmen in telephonestores. My purpose has been to investigate how they use communication strategies in order to build up the customers trust for the salesmen. The questions I have asked myself is not just to see how their strategies look but also to see how the theory of rhetorics could contribute to this and also what the theory of rhetoric could gain from analyzing salesmen